Marketing Tips

Archive for September, 2009

Seven Most Effective Ways To Improve Your Website Traffic

In this article I will tell you how to get a great traffic and a high PR for your website without paying much. Perhaps you might know many of the listed ways but I will tell you about the details that are little known and also will give you the websites that will be useful in search for the goal.
1. Submit your website into free directories
Many people feel that placing their website in as many directories as possible is a good thing. Rather you should be paying attention to the most visited directories that have a high PR. This is a great start to promoting your website. There are lots of Submission Services available on the Internet give the task of promoting your site to them. Do not be attracted by the huge amount of directories the most important are highquality directories. Good Submission Service to consider is Greatdirectories.org.
2. Submit an article for the popular articles directories
Write an article about a subject that you know and that you feel may be interested to visitors. Provide the link to website into the body of your article. Do not put in more than three links. Be sure that the links are to different pages of your website for maximum exposure. Unfortunately it is unlikely that only one article will have the desire effect. Write some more articles and link them together. This type of network made from your articles will become a good source of traffic for your website. Here are several links to the some of the most popular articles directories that you can submit to: Ezinearticles.com Articlesbase.com Goarticles.com7 and Buzzle.com.
3. Enlist the help of blog owners to write articles for you
Some people don’t feel they are qualified to write articles so they enlist the help of blog owners to do so for them. For a minimal price they will not only write articles that will link to your website but they will also post it on their blogs. You should choose blogs that not only have high traffic but that is somewhat close in nature to what your website is about. An interesting article will then be copies to other blogs which is an excellent way to get more traffic to your site.
4. Put interesting things in your website for visitors
Try and put interesting things in your website for visitors such as free images icons templates pictures software beautiful post cards etc. If you have nothing to offer you can always just create your own blog on your website and share information that you find interesting. This will also help to increase traffic to your website.
5. Join and become a user/submitter of forums
Choose several popular forums that deal with the same material as your website to join and become a participator of them. Try and post comments on them on a regular bases. The sites are easy to find just type enter the subject of your website plus the word “Forum” to find ones that you may be interested in joining. Be sure not to spam the forums with your site link to it only if/when it can be useful for the target audience. Once you have posted a number of quality posts it will be OK to provide links to your website in your signature. That way all of your posts will include the link. You may also register several accounts on a forum using different emails. This will allow you to create needed threads and hold interesting debates on the forum which in turn will attract visitors to your website. Two examples of popular forums are: Forums.digitalpoint.com and Forums.seochat.com.
6. Use social network websites to promote your website
Using various social network websites is a very effective way to greatly increase the readership of your website. There is a lot of information/hints about various social network websites and I will probably write an article about it in the future but for now I will give you the basic details about what to do. Some of the most popular social network websites are Digg.com Stubleupon.com Reddit.com and Twitter.com. All you have to do is register start adding new friends and posting interesting news articles and links to various websites. Do not spam your website because you can easily be banned by the administration of these websites due to their Terms of Use. The posting ratio in terms of your own site should never be more than 1 to 7 in relation to other sites. Always review your friends list and make sure they are active users who are always willing to support you and vote for your submissions. Of course you should be doing the same with theirs.
In case the subject matter of your website that needs traffic is of commercial character and is not that popular you can go a different way. On the same website create a new blog and share interesting material that have at least slight relation to the subject matter of your website. Post these materials the posts of your blog on the social network websites. The result of a successful work in social network websites is thousands and thousands of visitors a day to your website.
7. Sometimes the methods listed above is not enough to achieve a convincing success. First of all this relates to the websites that have a narrow commercial line with a great competition. I will tell you about one of professional methods of SEO optimizers in fundamental traffic improvement for the commercial projects. The main point of this method is making your website the TOP in search engines like Google and Yahoo. This is possible because they create series of websites that are close in subject to the main website it is linked to.
This is actually a two stage process:
Stage A: Creating a website Network with minimal spending
Each website should have unique content and design. They should be complete websites with the same subject matter as yours. The best place to buy domain names is at Godaddy.com. It is the most trustworthy registrar for the most reasonable prices. An added bonus is that you can also buy hosting there. Godaddy.com offers you high quality moderate hosting for an unlimited number of websites.
Of course the basis of any Website is a good free high quality template. An excellent place to find CSS templates is at Bestfreetemplates.info. These templates are available free of charge to both individuals as well as commercial Websites on the condition that the author’s link is included in the footer of the Web page. You should try and create a new Website every 12 weeks.
Do the same as in listed above paragraphs with every new website.
Stage B: Correct website linking
Every website should have sidewide links to the main website one for the HomePage and one for the subpages. When you have more than five Websites in your network you should link them together using the Webring System. The websites are all linked together as 1 to 2 2 to 3 3 to 4 4 to 5 and 5 to 1. Additionally each website will then link to the main website. The more websites you have in webring the more effective it becomes. Keep in mind the number should never be less than five.

About the writer:  http://www.beautifullife.info/

Seo Using Web Directory Submission
To use web directory submission effectively you have to first understand what SEO is all about. SEO is short for Search Engine Optimization. That means you are optimizing your website for the search engines in the hope of getting higher rankings in the search results.

To achieve your goals there are 2 things you need to do. One you need to tweak your website and make it search engine friendly. Suppose the search engine finds your website. But it didn’t index all your web pages because it can’t find some of the links. On top of that it can’t decipher the main theme of your website. What exactly is your website about? If the search engines can’t figure that out it can’t rank your website properly. Hence you have little chance of ranking well in the search engines.

But how do search engines come across your website int eh first place?

The search engines find your website through links. These are external links pointing to your URL. The more inbound links you have the better your rankings will be.

Expert SEO marketers understand this and they know how to build links quickly and effectively. One popular method that is no longer a secret now is web directory submission.

The main purpose of web directories is to provide a list of relevant links to the online visitors. Marketers are quick to realize the SEO value of such websites. In fact it’s almost too good to be true.

Let’s say you resort to buying links to promote your new website. How much would you be paying for each link that you buy? Probably at least 1 or more for each link. To get a hundred links you probably have to pay 100 and above.

Consider link building using web directory submissions. On the Internet you can easily find thousands of web directories. The best part is all these web directories accept link submissions and they don’t charge a single cent. A handful of popular web directories do require you to pay a small fee to get reviewed and accepted. But those are the exceptions. You don’t have to submit to those directories if you don’t want to.

Make a quick search online and you will be able to find huge lists of web directories that accept free submissions. You can use these lists to submit your own URLs or you can hire someone to do all the work for you.

Cost wise how does this method compare with buying links? If you submit your site to a thousand web directories and you get just 20 percent rate of approval you will have 200 back links. If you buy links at 1 per link you would have paid a whooping 200 for the 200 links. Chances are even if you hire someone to do the work for you you won’t need to spend 200 to get 200 links when you use web directory submissions to acquire links.

About the writer:  Get listed in DMOZ using Directory Submission services.

Secret Tips For Creating A Successful Trade Show Display

Exhibiting at trade and consumer shows can be extremely rewarding or extremely costly. This is the first in a series of articles exploring what it takes to make “shows” really work for you and some things to avoid too! The information is as relevant and effective in London New York Sydney or Auckland as it is in Beijing New Delhi Abu Dhabi and Buenos Aires.

1. Establish your purpose for exhibiting at a trade show.

Take time to sit down and think about why you are exhibiting and what you hope to achieve from the trade show. Make sure that all of the people working on the booth are aware of your aims and that you set out a plan for all to follow.

2. Choose the right trade show.

Don’t just go to any trade show. Does the show attract the correct people for your products or services? Does it have the proper attendance to justify your costs? Call the trade show promoter to obtain a list of previous show attendees. Call a small sample 510 of your target accounts to see if they will be going the show. If all the answers are positive it is might be worth your time.

3. Set your trade show budget and how you will use it.

Work out how much your business is willing to spend prepare a written budget and record your expenses for review after the trade show.

4. Let people know that you are attending the trade show.

Depending on your budget contact potential target companies as well as current clients before the trade show. Send a quick note letting target companies know your company will be exhibiting what the booth number is where your trade show booth is located and what their benefits will be if they stop by your booth.

5. Create an effective booth.

Talk to a specialist trade show display company like Exhibitek Displays for advice on what sort of display or display packages could be put together to best display your business to potential clients. Choose effective banners images graphics and headlines. Your business will have only a few seconds sometimes as little as 10 seconds to catch the attention of a show visitor. Make it easy for visitors to enter your booth space and obtain the information they need.

6. Visit your trade show booth before the show starts.

Think like a first time visitor and “visit” your booth just like a trade show attendee will do. Take an objective look at your booth and ask yourself if you would be attracted to the display and would you actually remember your booth.

7. Record visitor interest and important contact information.

If you have successfully attracted people to your booth you need to record their contact information and what they were individually interested in especially as it is one of the products or services your company offers.

8. Don’t forget to followup your trade show leads.

Far too many companies fail to follow up every lead they get at a trade show exhibition. How many times have you left your card and never had a call back? It’s insulting and you certainly aren’t going to ring them if they were supposed to ring you first.

About the writer:  Exhibitek Displays show your business effectively at trade shows displays with our factory made range of exhibition displays trade show displays popup banners banners exhibition stands packages exhibition displays shopping center packages delivered to Gold Coast Brisbane Sydney Melbourne Perth Adelaide Australia Wide.